RESOURCES

The archive of case studies, blogs and whitepapers which support your ecommerce growth.

How Does a Customer Support Dashboard Help E-Commerce Businesses?

July 9, 2024

by

Tangent

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Find out how Tangent.Ai utilizes its unique customer service dashboard to consult with shoppers remotely with a special feature.

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How do Audiences Impact E-Commerce Beauty Businesses?

July 9, 2024

by

Tangent

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How does your audience impact your own business? Read to find out more!

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Rising Impact of Gen z and Alpha with Beauty Companies

July 9, 2024

by

Tangent

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Find out more on how technology and the younger generations impact beauty companies.

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How Do Routine and Bundles Help E-Commerce Businesses?

July 9, 2024

by

Tangent

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Find out more on how bundles help boost the business of a beauty company!

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What is Selfie QuizTM platform?

July 9, 2024

by

Sushil

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A Selfie based question is a type of eCommerce quiz where shoppers are being asked to take a selfie or upload one. It is a part of the ecommerce product recommendation quiz.

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Ecommerce Quiz: Best practices with Example

July 9, 2024

by

Sushil

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There are various popular ways to get shopper’s data in Ecommerce business, such as tracking their interactions with the website, observing their past purchases, or sourcing data from a third party.

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How to make a product recommendation quiz

June 25, 2024

by

Sushil

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The average order value, the number of sales, and the number of leads generated by an ecommerce business improve by a factor of two to ten when product recommendation quizzes are used. They are often recognized as one of the most delicate options you can opt for your ecommerce business to generate more leads, more money and expand your list of loyal customers.

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What is a Foundation Shade Finder?

June 25, 2024

by

Sushil

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The foundation shade finder quiz is a type of eCommerce quiz (specifically meant for the Beauty industry) that helps shoppers find the correct skin shade and skin undertone.

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5 questions you must ask in a foundation quiz

June 17, 2024

by

Sushil

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Every beauty brand tries to provide a layer of personalization for their shoppers to get ahead of their competition – providing better and fast services, quality products, the right products, discounts, etc. In order to achieve this, a brand needs to be smart in engaging shoppers and capturing the Zero-party data.

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8 DTC beauty brands known for their customer acquisition strategies

June 17, 2024

by

Sushil

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After social media happened, it became easy for everyone to reach customers, miles away from the brand’s office. This accessibility, even so post covid, has triggered growth in the overall E-Commerce industry and has also caused a rise in interest for the Direct To Consumer (DTC) beauty brands.

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‘What is my skin tone?’ Quiz for best shopping experience

June 17, 2024

by

Sushil

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When a shopper wonders, “What is my skin tone”, a smart Selfie Quiz TM platform would come in handy for a quick skin tone determination. Plus these quizzes, if made properly, would also help in recommending the best of the products that the shopper must use for a soothing foundation and makeup experience.

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8 Quiz Questions To Build Accurate Skin Undertone Finder

June 17, 2024

by

Sushil

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Take a look at your veins under natural light to find out what colour they are. If you see veins that appear green, they may have warm undertones. If they look blue/purple, then you likely have cool undertones. You most likely have neutral undertones if they look blue/green or match the colour of your skin.

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Why are quality lead generation important for online sales?

June 11, 2024

by

Sushil

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70% of marketers say improving the quality of leads is the most important objective in lead generation strategy (Ascend2 survey). Leads in quantity look lucrative but don’t add any significant

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