70% of marketers say improving the quality of leads is the most important objective in lead generation strategy (Ascend2 survey). Leads in quantity look lucrative but don’t add any significant …
Customer segmentation is an important part of Ecommerce business. Companies often divide their market into segments. It’s either by geography (East/South/West) or by demographic (cultural/spending power). The reason they do …
A Selfie based question is a type of eCommerce quiz where shoppers are being asked to take a selfie or upload one. It is a part of the ecommerce product …
Imagine a prospective customer enters a google search for a product that you provide. And they are lucky enough to find you in the search results. When they click on …
Customer loyalty is valuable. The cost of losing a customer often exceeds the cost of gaining back a new one. So, to keep a happy group of customers you must …
Since the Facebook data breach, there have been several discussions across the whole globe. And it was mainly on what should be done to resolve these shoppers’ data privacy issues. …